It was 1994 I believe when I happened to be a little boy
that I had gone to the movies to watch a movied called ‘Speed’. Starring in it was a slightly unknown
pre-matrix Keanu Reeves and a young Sandra Bullock. True to its name, it was
a complete action thriller with moments
of complete surprise and adrenaline pumping action throughout. That was when
during the action sequences I caught a
glimpse of Keanu sporting a G-shock and hence, started my obsession which has
not found its way out of my head until now.
The G-Shock
line of watches from Casio signify extreme toughness and can withstand harsh
weather conditions, hence in popular culture are mostly associated with outdoor
sports. But lately, it has become more than just that. Through various
production campaigns and celebs sporting the G-Shocks, its has more and more
become a style statement.
Perhaps the one most important factor in the phenomenal
rise of the G-Shock line is due to its appearance in Hollywood movies- Usually
tertosterone pumped action flicks where the Protagonist sports the G-Shock. The
audience automatically associates the toughness of the watch with the toughness
of the character. A testosterone pumped Character using a testosterone pumped
watch. G-shock can be found
here. Lets take a look at some of the prominent appearances of the G-Shock line in Movies-
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| Arnold Schwarzenegger in The Running Man |
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| Keanu Reeves in Speed |
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| Tom Cruises sporting various Shocks in MI lineup |
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| Lawrence Fishbourne Sporting a G-Shock |
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| Vin Diesel |
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| Bradd Pitt in Mr and Mrs Smith |
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| John Cena in The Marine |
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| Ludacris in Fast 5 |
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| Michelle Rodriguez in Resident Evil |
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| Denzel Washington in The seige |
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| Liam Neeson in Taken |
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| In Felon |